About Lifting The Burden – In summary
Lifting The Burden entails
setting priorities and finding, region by region, effective and affordable solutions to the headache problem as it occurs locally, achievable with locally-available resources and within a defined term.
Lifting The Burden is set
upon the beliefs not only that individual and societal burdens are heavy, not only that right treatment can mitigate these burdens, but also that wrong treatment - with its roots in education failure - both adds to them and wastes resources. Thus the Campaign's central pillar is that the health-care solution for headache in most of the world is education.
Lifting The Burden will persuade
those with influence over change that, through education, better care and reduction of these burdens not only are achievable. They can also be made cost-effective through the more efficient use of currently allocated resources and by reducing consequential financial costs.